Odvod’s Favourite Ads of the Year

We’ve worked on some fun projects this year (for a taste, check out our videos), but we were also inspired, amused and intrigued by others. Here’s a few us explaining a few of our most memorable advertisements of the year.

For more good Odvodian times, check out odvoliday.com

Rory Lee, Art Director

O2 – be more dog

Why?
“It’s a good life lesson. Plus, Simon Pegg voiceover FTW.”

Charlene Navarra, Project Manager

WestJet Christmas Miracle

Why?
“It was just so well executed — people were really surprised, which is why I think it resonated with so many. You always tend to think badly about the airline industry, but look how they’re giving back! And it was just such a cute video.”

Davin Robertson, Writer/Editor

The Bear & The Hare, John Lewis

Why?
“The mixed animation is super cool, and who doesn’t love adorable animals doing adorable things? If that weren’t expensive enough, they got Lily Allen to cover a Keane song and it works.”

Orville Chubb, Principal

Canada’s Wireless Policy by Government of Canada

Why?
“Aren’t the federal Conservatives supposed to be pro business, non-interferring, pro-market political option for Canadians? The clash between vote-getting and ideology is an interesting one.”

Doris Schulz, Sales and Marketing Co-ordinator

Dove Real Beauty Sketches

Why?
“I like it because it shows the sad truth that many people see themselves as less worthy, less beautiful than they are and have trouble believing in themselves. A deep message, but oddly uplifting.”

Jodi Glen, Resource Manager

Partners for Mental Health: “Right by You”